About Us

SDG is a bespoke company, specialising in developing key visuals, rolling out across a diverse range of instore marketing and digital advertising touch points. We will expand on your marketing strategy by providing innovative ways to connect to consumers and shoppers.

Our service is truly unique.

We are all about getting you the results you need for instore success.

To complement our design, we also provide a production service with unrivalled experience.

Whether it be cardboard, plastics or metal & timber, we can supply great, cost-effective solutions.

We’re proud of the network we’ve established over 25 years in the industry. You can be sure we’ll meet your POP needs precisely!

You have an opportunity, and we’ll work with you to deliver the best outcome - effectively and pain-free. Your contact (think account manager) is not a salesperson but a highly skilled creative and production expert who has been creating and producing POS all their working life. They will proactively guide you through the process and take responsibility for delivering your project collaboratively and cohesively. You’ll be free to focus on your next big project!

SDG gives you piece of mind. You get clear and finalised pricing upfront at a fixed and agreed value. We deliver on budget and on time.

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Our Team

Passionate, humorous, dedicated and resourceful. A unique bunch, unapologetic for our ways and a desire to have a good time doing what we do

Daniel Eddy
Daniel Eddy
Managing Director
Dan has worked in the POP display business for almost 30 years. With a background in design, his expertise in the production of POP displays ensures high quality on-time results every time. Dan not only runs the business but also takes personal responsibility for quality control and joint customer management.
Andrew Barr
Andrew Barr
General Manager
Andrew has worked in design and POP for over 25 years. His experience means decisions can be made on the spot. He is jointly responsible for customer management and quality control.
Paul Teasdale
Paul Teasdale
Creative Director
Paul has over 20 years of experience bringing brands to life through art direction and graphic design. As head of creative services, he and his team ensure adherence to customer brand guidelines while developing creative that drives instore results.
Megan Jones
Megan Jones
Finance Director
Megan is a Chartered Accountant and is head of Finance and Operations. Her 30 years of experience means fewer hassles at the backend.
Jin Bae
Jin Bae
Senior Industrial Designer
Jin is an experienced Industrial Designer. He develops concepts and turns them into reality, ensuring finished displays are fit for purpose from a weight and retail integration perspective.
Caroline Guazon
Caroline Guazon
Graphic Designer
Caroline is an experienced Graphic Designer specialising in packaging design, POP and branding. She may be tiny but she packs a punch with her designs.
Andrew Burns
Andrew Burns
Graphic Designer
Andrew or Burnsy has been designing for over 30 years. His vast experience means your job is done right the first time.
Tamar Nazarian
Tamar Nazarian
Graphic Designer
Tamar is a talented Graphic Designer who joined our team straight from university. With enthusiasm and flair, she has become an integral part of our team.
Contact Us Today
Contact Us Today
Call 0416 141 914
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Store Display Global is an experienced team of designers and display production specialists, sharing a passion for helping brands find more creative ways to activate instore.

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0416 141 914

Suite 206
18 Rodborough Rd
Frenchs Forest NSW 2086